Iconosquare Pricing, Plans & Alternatives

What does Iconosquare do?

Iconosquare is analytics-first social media management: 100+ metrics, scheduling, a unified inbox, competitor tracking and white-label reports, with the Uma AI Analyst and AI caption tools. A free plan covers 2 profiles; Starter is from €9/mo billed yearly. It suits teams that must prove results; skip it if you only need a posting queue.

• Analytics across 100+ metrics. Track and benchmark Instagram, TikTok, Facebook, LinkedIn, X, Threads, Pinterest and YouTube performance, with custom dashboards from Starter.
• Uma AI Analyst. An AI social media analyst that explains why your metrics changed; paid plans include AI Analyst credits.
• AI content tools. Generate post ideas, captions, hashtags and emojis with the AI caption-writing assistant and content inspiration.
• MCP and AI assistant connections. Bring your Iconosquare analytics into Claude, ChatGPT or Gemini through an MCP integration.
• Scheduling and publishing. Create, approve and auto-publish posts to multiple accounts from one calendar, with suggested posting times.
• Unified inbox. Reply to comments and DMs, moderate accounts and track mentions, from the Launch plan.
• Competitor and hashtag monitoring. Watch competitors, industry benchmarks and hashtags on Scale and above.
• Automated and white-label reports. Scheduled reports from Launch, and customizable white-label reporting on Custom.

Who is Iconosquare for?

Iconosquare is a good fit if you're a business owner, a team lead or a video creator, and you need help making ads and marketing assets.

How much does Iconosquare cost?

Iconosquare doesn't publish prices for its paid plans. It also has a free plan. Its pricing page lists a free trial. We checked this on Oct 30, 2026 on the official pricing page.

Starts at

€9/mo

Free plan

Yes

Free trial

14 days, no credit card

Starter from €9/mo billed yearly (up to 3 profiles; €15 for 5). Launch from €33/mo, Scale from €69/mo (5 profiles) and Custom from €116/mo, all billed yearly. Free plan: 2 profiles, 10 posts a month per profile. Prices are shown in euros on the vendor's page; monthly-billing prices are not listed. Checked Oct 30, 2026.

Iconosquare plans compared

Checked on Oct 30, 2026. Prices are shown in euros on the vendor's page: our US-based fetch showed only EUR, with each paid price labeled "Billed yearly" (Starter saves €36/year, Launch €72, Scale €168, Custom €276). A "Pay monthly" toggle exists, but monthly-billing prices were not listed in our fetch, so we leave them blank; Iconosquare's FAQ says annual subscribers save the equivalent of 2 months (up to 17%). A browser in Vietnam showed USD prices instead, which we do not use. The page lists Uma AI Analyst on every paid card, while its add-on section says Uma is available from Launch up.

Checked Oct 30, 2026 on Iconosquare's pricing page. Prices change often, so confirm before you buy.

Iconosquare pros and cons

Based on Iconosquare's own pages, not hands-on testing.

What are the alternatives to Iconosquare?

We list 20 other AI Marketing & Creative tools: AdCreative.ai, Amplitude, Aspire, CallRail, Crazy Egg, Databox, Influencer Hero, Later, Leadfeeder, LettrLabs, SocialBee, soona, SurveyMonkey, SurveySparrow, Survicate, Thryv, Vista Social, VWO (Wingify), WhatConverts, Zonka Feedback. Each one below shows its starting price and when you might pick it instead.

• 
  AdCreative.ai · From $20/mo

  Choose AdCreative.ai if you'd like a second option to compare for making ads and marketing assets.

• 
  Amplitude · Free

  Choose Amplitude if you'd like a second option to compare for making ads and marketing assets.

• 
  Aspire · Custom pricing

  Choose Aspire if you'd like a second option to compare for making ads and marketing assets.

• 
  CallRail · From $50/mo

  Choose CallRail if you also need help finding sales leads.

• 
  Crazy Egg · From $29/mo

  Choose Crazy Egg if you'd like a second option to compare for making ads and marketing assets.

• 
  Databox · From $71/mo

  Choose Databox if you'd like a second option to compare for making ads and marketing assets.

• 
  Influencer Hero · From $454/mo

  Choose Influencer Hero if you'd like a second option to compare for making ads and marketing assets.

• 
  Later · From $18.75/mo

  Choose Later if you'd like a second option to compare for making ads and marketing assets.

• 
  Leadfeeder · €79/mo

  Choose Leadfeeder if you also need help finding sales leads.

• 
  LettrLabs · From $399/mo

  Choose LettrLabs if you also need help finding sales leads.

• 
  SocialBee · From $29/mo

  Choose SocialBee if you'd like a second option to compare for making ads and marketing assets.

• 
  soona · From $13/mo

  Choose soona if you'd like a second option to compare for making ads and marketing assets.

• 
  SurveyMonkey · From $39/mo

  Choose SurveyMonkey if you'd like a second option to compare for making ads and marketing assets.

• 
  SurveySparrow · Price not checked

  Choose SurveySparrow if you also need help answering customer questions.

• 
  Survicate · From $56/mo

  Choose Survicate if you also need help answering customer questions.

• 
  Thryv · From $85/mo

  Choose Thryv if you also need help ranking on Google.

• 
  Vista Social · From $99/mo

  Choose Vista Social if you also need help answering customer questions.

• 
  VWO (Wingify) · Custom pricing

  Choose VWO (Wingify) if you'd like a second option to compare for making ads and marketing assets.

• 
  WhatConverts · From $30/mo

  Choose WhatConverts if you also need help finding sales leads.

• 
  Zonka Feedback · Custom pricing

  Choose Zonka Feedback if you also need help answering customer questions.

Iconosquare FAQ

Sources and how we checked

• Official pricing page, checked Oct 30, 2026
• Official website
• Iconosquare homepage (read Oct 30, 2026), checked Oct 30, 2026

How we review tools