What does soona do?
soona is a product photo and video service with a software layer: you book studio shoots or UGC creators, then edit, store and improve listings with AI tools. Basic membership is $13/mo billed annually; photos cost $39 each and video clips $93. It suits e-commerce brands that need fresh product visuals; skip it if you shoot your own photos.
- Studio photo shoots. Book a product photo shoot with soona's studio team, priced per photo.
- Video production. Short product video clips priced per clip, with pro edits and add-ons such as music, graphics and text.
- UGC videos. User-generated-style videos made by creators, from $89 per video; Standard can distribute UGC to social.
- Models and stylists. Add models and stylists to a shoot; Standard members get 10% off models, styling and upgrades.
- AI Studio. AI tools that create scenes and props from existing photos, remove or blur backgrounds, resize images and add shadows.
- Listing Insights. Audits Amazon and Shopify product listings for issues and suggests fixes.
- Competitive analysis. Monitors competitor listings: 5 competitors on Basic, 50 on Standard.
- Digital asset storage and integrations. Stores your content (200 GB on Basic, 500 GB on Standard) and connects to Amazon, Shopify, Canva and Walmart.
Who is soona for?
soona is a good fit if you're a business owner or a video creator, and you need help making ads and marketing assets.
How much does soona cost?
soona starts at $13/mo. It has no free plan. We checked this on Oct 30, 2026 on the official pricing page.
- Starts at
- $13/mo
- Free plan
- No
- Free trial
- Not offered on the pricing page
Basic membership billed annually; Standard is $49/mo billed annually. Members skip the $149 per-booking Studio Pass. Photos are $39 each and video clips $93 each on every tier; UGC starts at $89 per video. Monthly-billed membership prices aren't shown. Enterprise is custom. Checked Oct 30, 2026.
soona plans compared
| Plan | Billed monthly | Billed yearly | What you get |
|---|---|---|---|
| Studio Pass (no membership) | Custom | Custom | $149 studio fee per booking; $39 per photo and $93 per video clip; models, styling and upgrades at full price; premium edits $9+ each; 72-hour delivery |
| Basic | Not listed | $13/mo | Studio Pass free; $39 per photo, $93 per clip; premium photo edits $9+ each; 48-hour delivery; 200 GB storage, 20 AI Studio generations a month, basic AI tools, Listing Insights, competitive analysis for 5 competitors |
| Standard | Not listed | $49/mo | Studio Pass free; 10% off models, styling and upgrades; premium photo edits free; 24-hour delivery; 500 GB storage, 84 AI Studio generations a month, full AI tools, competitive analysis for 50 competitors, UGC distribution to social |
| Enterprise | Custom | Custom | Custom pricing; discounts on all services, dedicated account management and flexible payment options |
Prices read on Oct 30, 2026 from a US connection, shown with a $ sign. Basic ($13/mo) and Standard ($49/mo) memberships are billed annually; the page offers monthly sign-up but doesn't show a monthly-billed price. Shoot content is paid per asset on every tier: $39 per photo and $93 per video clip, video pro edits $199 each and video add-ons (music, graphics, text, crop) $49 each. UGC starts at $89 per video. Amazon, Shopify, Canva and Walmart integrations are listed on Basic and Standard. No free trial is mentioned.
Checked Oct 30, 2026 on soona's pricing page. Prices change often, so confirm before you buy.
soona pros and cons
What stands out
- Real studio shoots with models and stylists, booked online
- Basic membership costs $13/mo billed annually and waives the $149 Studio Pass
- Clear per-asset prices: $39 per photo, $93 per video clip
- Listing Insights and competitor tracking for Amazon and Shopify sellers
- Standard includes free premium edits and 24-hour delivery
Watch out for
- Content is paid per photo and clip on top of the membership
- Monthly-billed membership prices aren't shown
- No free trial mentioned
- AI generations are capped (20 or 84 a month)
- Video pro edits cost $199 each on every tier
Based on soona's own pages, not hands-on testing.
What are the alternatives to soona?
We list 2 other AI Marketing & Creative tools: AdCreative.ai, LettrLabs. Each one below shows its starting price and when you might pick it instead.
Compared in
soona FAQ
How much does soona cost?
Memberships are $13/mo (Basic) or $49/mo (Standard), billed annually. Content is extra: $39 per photo and $93 per video clip. Without a membership you pay a $149 Studio Pass per booking (checked Oct 30, 2026).
What is the soona Studio Pass?
It's a $149 fee per booking for non-members that covers access to soona's platform to plan the shoot, manage content and watch the live shoot, plus backdrops, lifestyle spaces, props and creative talent. Members get it free.
Is soona worth it for a few photos?
For a one-off shoot, a non-member pays $149 plus $39 per photo, so 10 photos come to $539 before edits and models. Basic membership ($156 a year) removes the $149 fee, so it pays for itself from the second booking in a year.
Does soona have a free trial?
The pricing page doesn't mention a free trial.
Does soona do UGC videos?
Yes. UGC videos start at $89 per video, and Standard members can distribute UGC to social channels.
Does soona work with Amazon and Shopify?
Yes. Amazon, Shopify, Canva and Walmart integrations are listed, and Listing Insights audits Amazon and Shopify listings for issues.
What AI features does soona have?
AI Studio creates scenes and props from existing photos and includes background removal or blur, resizing and shadows. Basic includes 20 AI generations a month and Standard 84.
How fast does soona deliver photos?
Delivery is 72 hours with a Studio Pass, 48 hours on Basic and 24 hours on Standard.
Sources and how we checked
- Official pricing page, checked Oct 30, 2026
- Official website
- soona homepage (checked Oct 30, 2026), checked Oct 30, 2026