
What does SurveySparrow do?
SurveySparrow runs conversational surveys and NPS, CSAT and CES programs, with AI agents that ask follow-up questions and tag open answers. There's a free plan, but the pricing page showed no prices on Oct 30, 2026. It suits CX teams wanting surveys and analysis in one place; skip it if you need a published price upfront.
- Conversational surveys and forms. Market research, customer feedback, forms and pulse surveys in a chat-style format, with a WhatsApp Chat feature listed on the site.
- NPS, CSAT and CES. A CX suite for Net Promoter Score, satisfaction and effort surveys, with reviews and social listening sold as a separate Brand product.
- echoAI agents. AI agents that ask respondents follow-up questions to clarify vague feedback; 2 on Free and 25 on paid plans.
- CogniVue analysis. Detects themes, sentiment and key drivers in feedback; Key Driver Analysis is listed on Enterprise.
- Co-Pilot and Enrich AI. Co-Pilot is a chat assistant for querying survey data, and Enrich AI turns open-ended answers into tags and categories.
- SpotChecks and SmartReach. SpotChecks triggers short targeted surveys on websites and apps; SmartReach picks how each survey is delivered to each contact.
- Integrations. Connects to HubSpot, Salesforce, Zendesk, Freshdesk, Intercom, Slack, Mailchimp, Stripe, GitHub and Zapier, among others.
- Enterprise controls. Custom CSS, auto-translation into 130+ languages, custom dashboard widgets and HIPAA compliance on Enterprise.
Who is SurveySparrow for?
SurveySparrow is a good fit if you're a customer support lead, a team lead or a business owner, and you need help answering customer questions.
How much does SurveySparrow cost?
On Oct 30, 2026 the pricing page showed plan limits but no prices, both to our US-based check and in a browser (the price fields stayed on 'Loading plans'), so we don't list a figure. Paid plans are Basic (2,500 responses, 1 user), Starter (15,000 responses, 1 user) and Business (36,000 responses, 3 users), billed quarterly or yearly; Enterprise is custom. The free plan allows 75 responses a quarter.
SurveySparrow pros and cons
What stands out
- Free plan with no time limit
- 14-day trial of Business features, no credit card
- AI follow-up agents included on every plan, including Free
- Covers surveys, NPS/CSAT/CES and forms in one product
- Discounts for startups, students and nonprofits
Watch out for
- No prices visible on the pricing page during our check
- Paid plans are billed quarterly or yearly, not monthly
- Basic and Starter include only 1 user
- Free plan response limit is stated two different ways
- Key Driver Analysis and auto-translation need Enterprise
Based on SurveySparrow's own pages, not hands-on testing.
What are the alternatives to SurveySparrow?
We list 20 other AI Marketing & Creative tools: AdCreative.ai, Amplitude, Aspire, CallRail, Crazy Egg, Databox, Iconosquare, Influencer Hero, Later, Leadfeeder, LettrLabs, SocialBee, soona, SurveyMonkey, Survicate, Thryv, Vista Social, VWO (Wingify), WhatConverts, Zonka Feedback. Each one below shows its starting price and when you might pick it instead.
AdCreative.ai · From $20/moChoose AdCreative.ai if you also need help making ads and marketing assets.






Influencer Hero · From $454/moChoose Influencer Hero if you also need help making ads and marketing assets.





SurveyMonkey · From $39/moChoose SurveyMonkey if you also need help making ads and marketing assets.
Survicate · From $56/moChoose Survicate if you'd like a second option to compare for answering customer questions.

Vista Social · From $99/moChoose Vista Social if you also need help making ads and marketing assets.
VWO (Wingify) · Custom pricingChoose VWO (Wingify) if you also need help making ads and marketing assets.

Zonka Feedback · Custom pricingChoose Zonka Feedback if you'd like a second option to compare for answering customer questions.
SurveySparrow FAQ
How much does SurveySparrow cost?
We couldn't confirm a price: on Oct 30, 2026 the pricing page listed Basic, Starter, Business and Enterprise with their limits but showed no prices to our US-based check or in a browser. Check the pricing page or ask sales for a quote.
Does SurveySparrow have a free plan?
Yes. The free plan has 1 user, 3 active surveys and 10 questions per survey. The plan card says 75 responses a quarter, while the FAQ says up to 50 a month.
Does SurveySparrow have a free trial?
Yes. A 14-day trial lets you try Business features with up to 50 responses and no credit card; afterwards the account moves to the free plan.
Can I pay for SurveySparrow monthly?
The pricing page offers quarterly and yearly billing; paid plans are labeled 'Per month, Billed Yearly', and yearly billing is marked 'Save up to 40%'. Plans auto-renew each quarter or year.
What is echoAI in SurveySparrow?
echoAI is a set of AI agents that ask respondents follow-up questions to clarify their feedback. The free plan includes 2 Echo Agents and paid plans 25.
What AI features does SurveySparrow have?
echoAI follow-up agents, CogniVue for themes, sentiment and key drivers, Co-Pilot for asking questions about your data, Enrich AI for tagging open answers and SmartReach for choosing delivery channels.
How many users does each SurveySparrow plan include?
Free, Basic and Starter include 1 user, Business includes 3 and Enterprise 3 or more.
Does SurveySparrow offer discounts?
Yes. It lists a startup program, 50% off for students and 15% off for nonprofits.
Sources and how we checked
- Official pricing page, checked Oct 30, 2026
- Official website
- SurveySparrow homepage, AI Suite (checked Oct 30, 2026), checked Oct 30, 2026
