
What does Pipedrive do?
Pipedrive is a pipeline-focused sales CRM for tracking leads and deals, syncing email and automating follow-ups, with AI report creation and AI email tools added to its plans. Lite starts at $14 per seat a month billed annually, with a 14-day trial. It suits small sales teams; skip it if you need a free plan.
- Pipeline and deal management. Visual sales pipelines with lead, deal and calendar management and a real-time sales feed.
- AI-powered report creation. Builds sales reports with AI; listed from the Lite plan.
- AI-powered multi-email tools. AI help for writing and handling multiple emails; listed on Premium.
- Email sync and tracking. Syncs your inbox with the CRM and tracks opens, from Growth.
- Automations and sequences. Automates repetitive steps and runs nurturing sequences, from Growth.
- Lead generation, routing and scoring. Captures and routes leads with custom scoring on Premium and above.
- Data enrichment. Company data enrichment on Premium; phone and email enrichment on Ultimate.
- Contracts and e-signatures. Create contracts and collect e-signatures inside the CRM, from Premium.
Who is Pipedrive for?
Pipedrive is a good fit if you're a salesperson, a team lead or a business owner, and you need help finding sales leads or automating busywork.
How much does Pipedrive cost?
Pipedrive starts at $14/seat/mo. It has no free plan. Its pricing page lists a free trial. We checked this on Oct 30, 2026 on the official pricing page.
- Starts at
- $14/seat/mo
- Free plan
- No
- Free trial
- 14 days, no credit card
Lite billed annually ($168 per seat a year). Growth is $39, Premium $59 and Ultimate $79 per seat a month billed annually. Monthly-billed prices aren't listed for US visitors. No free plan. Checked Oct 30, 2026.
Pipedrive plans compared
| Plan | Billed monthly | Billed yearly | What you get |
|---|---|---|---|
| Lite | Not listed | $14/seat/mo | Lead, calendar and pipeline management, real-time sales feed, 500+ integrations, personalized onboarding, AI-powered report creation; $168 per seat a year |
| Growth | Not listed | $39/seat/mo | Everything in Lite plus email sync with tracking, automations and nurturing sequences, subscription and forecast reports, meeting scheduler, contact timelines and live chat support |
| Premium | Not listed | $59/seat/mo | Everything in Growth plus lead generation and routing, custom scoring, company data enrichment, contracts and e-signatures, expanded customization and AI-powered multi-email tools |
| Ultimate | Not listed | $79/seat/mo | Everything in Premium plus account security rules and alerts, phone and email data enrichment, a sandbox account, extended phone support and partnership discounts |
Prices read from a US connection on Oct 30, 2026, per seat and billed annually, excluding VAT. Monthly-billed prices weren't listed to that check, so we leave them blank. A browser on a non-US connection showed lower prices for Growth, Premium and Ultimate ($24, $49, $69), so Pipedrive appears to price by region; we list the US figures. The page shows 'Save up to 42%' without saying which plan or term it applies to.
Checked Oct 30, 2026 on Pipedrive's pricing page. Prices change often, so confirm before you buy.
Pipedrive pros and cons
What stands out
- Low entry price at $14 per seat a month billed annually
- 14-day trial with no credit card
- 500+ integrations on every plan
- AI report creation included from Lite
- Clear upgrade path from pipeline basics to lead routing and enrichment
Watch out for
- No free plan
- Monthly-billed prices weren't shown to our US check
- Email sync and automations need Growth or higher
- Prices appear to vary by region
- Most AI tools on the page are only labeled 'Now with AI', without detail
Based on Pipedrive's own pages, not hands-on testing.
What are the alternatives to Pipedrive?
We list 26 other AI Sales & Lead Gen tools: AiSDR, Amplemarket, Apollo, BookYourData, Bouncer, Capsule CRM, Close, Cognism, Demodesk, Dripify, Expertise AI, folk, Freshsales, Instantly, lemlist, Lusha, Nutshell, Reply.io, RocketReach, Salesflare, SalesRabbit, Spiky, Storylane, Streak, Waalaxy, ZoomInfo. Each one below shows its starting price and when you might pick it instead.
AiSDR · From $1.50/prospectChoose AiSDR if you want a lower starting price ($1.50/prospect vs $14/seat/mo).
Amplemarket · From $600/moChoose Amplemarket if you'd like a second option to compare for finding sales leads.

BookYourData · From $99 for 250 contactsChoose BookYourData if you'd like a second option to compare for finding sales leads.
Bouncer · From $8 per 1,000 checksChoose Bouncer if you'd like a second option to compare for finding sales leads.


Cognism · Custom pricingChoose Cognism if you'd like a second option to compare for finding sales leads.
Demodesk · €25/user/moChoose Demodesk if you'd like a second option to compare for finding sales leads.
Dripify · From $59/moChoose Dripify if you'd like a second option to compare for finding sales leads.
Expertise AI · Custom pricingChoose Expertise AI if you also need help answering customer questions.

Freshsales · From $9/user/moChoose Freshsales if you want a lower starting price ($9/user/mo vs $14/seat/mo).
Instantly · From $37.60/moChoose Instantly if you'd like a second option to compare for finding sales leads.
lemlist · From $55/moChoose lemlist if you'd like a second option to compare for finding sales leads.

Nutshell · From $13/user/moChoose Nutshell if you want a lower starting price ($13/user/mo vs $14/seat/mo).
Reply.io · From $49/moChoose Reply.io if you'd like a second option to compare for finding sales leads.

Salesflare · From $29/user/moChoose Salesflare if you'd like a second option to compare for finding sales leads.




Waalaxy · Price not checkedChoose Waalaxy if you'd like a second option to compare for finding sales leads.
ZoomInfo · Custom pricingChoose ZoomInfo if you'd like a second option to compare for finding sales leads.
Pipedrive FAQ
How much does Pipedrive cost?
Lite is $14, Growth $39, Premium $59 and Ultimate $79 per seat a month, billed annually and excluding VAT (US prices checked Oct 30, 2026).
Does Pipedrive have a free trial?
Yes. Every plan has a 14-day free trial with no credit card required.
Does Pipedrive have a free plan?
No. The pricing page lists only paid plans after the trial.
What AI features does Pipedrive have?
The pricing page lists AI-powered report creation from Lite and AI-powered multi-email tools on Premium, and marks every plan 'Now with AI'.
Is Pipedrive priced per user?
Yes. All plans are priced per seat, so cost grows with team size.
Which Pipedrive plan includes email sync?
Email sync with tracking starts on Growth, along with automations, sequences and the meeting scheduler.
Does Pipedrive include lead scoring and enrichment?
Custom lead scoring and company enrichment are on Premium; phone and email enrichment are added on Ultimate.
Why do I see different Pipedrive prices?
Pipedrive appears to price by region: on Oct 30, 2026 a non-US browser showed lower Growth, Premium and Ultimate prices than our US check. Your checkout price is the one that applies.
Sources and how we checked
- Official pricing page, checked Oct 30, 2026
- Official website
